Loyalty Software AI
i360 Loyalty Software is a comprehensive platform designed for marketers, retailers and trade marketing departments. It is a tool that enables you to manage loyalty and incentive schemes, as well as run competitions, prize draws and sales and brand-building promotions. Thanks to its flexibility and wide range of features, i360 Loyalty Software adapts to the individual needs of every business.
Loyalty Software AI
i360 Loyalty Software is a comprehensive platform designed for marketers, retailers and trade marketing departments. It is a tool that enables you to manage loyalty and incentive schemes, as well as run competitions, prize draws and sales and brand-building promotions. Thanks to its flexibility and wide range of features, i360 Loyalty Software adapts to the individual needs of every business.

What does i360’s Loyalty Software AI offer?
Advanced Loyalty and Incentive Schemes
Create and manage loyalty programmes for B2C customers and incentive programmes for B2B partners. The system allows you to segment participants, build personalised loyalty journeys and analyse their engagement.

Competitions and Lotteries Services
The platform enables the efficient organisation and administration of competitions and lotteries, in full compliance with legal regulations. Automatic prize draws, reward mechanisms and results reporting – all in one place.
Management of Sales and Brand Promotion Campaigns
Organise a variety of promotional activities – from cashback offers and purchase refunds to complex sales campaigns. The system enables you to fully account for and analyse the effectiveness of these activities.
Fraud Management
A strategy for detecting and preventing fraud in real time. Using machine learning algorithms and personalised alerts, it provides effective protection against fraud.
Rewards Catalogue – Physical and Digital eVouchers
Access to a wide range of rewards, from traditional products to digital vouchers. The system automatically processes orders, monitors availability and settles benefits.
Advanced Analysis and Reporting
Track the effectiveness of your campaigns using comprehensive analytics tools, including RFM analysis. Create reports and dashboards to help you make informed business decisions.
Integrations and Automation
Integrate i360 Loyalty Software with your CRM and ERP systems, as well as your distributor databases. Automatic data processing, synchronisation with sales systems and personalised communication enable you to manage campaigns efficiently.
Safety and Reliability
Data is protected in accordance with the ISO/IEC 27001 standard, which ensures the highest level of security and business continuity.
Meet Loya
Your AI Assistant in Loyalty Software
Loya is an AI-powered assistant that supports marketers, salespeople and trade marketing teams in their day-to-day work on Loyalty Software. Thanks to advanced algorithms and artificial intelligence, Loya automates key processes, saving time and increasing the effectiveness of activities.


Content creation
AI automatically generates descriptions for promotions, newsletters, text messages and other marketing content. This saves you time, whilst ensuring your communications remain consistent and engaging for your audience.

Graphic design
Built-in AI algorithms enable the generation of graphics tailored to a specific phrase or topic. This is the ideal solution for marketers who need quick and visually appealing visuals without having to involve a design team.

Data analysis and optimisation
Artificial intelligence supports customer segmentation, analyses customer behaviour and predicts which actions will yield the best results. It also enables dynamic recommendations that help to target promotions and campaigns more effectively.

Smart Recommendations
Loya suggests what steps to take to improve the effectiveness of loyalty programmes and promotional campaigns. It dynamically adapts its recommendations to current campaign results and customer behaviour.

Personalisation of communication
Loya tailors messages, offers and campaigns to each user’s individual preferences and purchase history, thereby increasing the effectiveness of its communications.

Real-time fraud management
Loya uses advanced risk analysis algorithms to monitor transactions in real time, identifying fraud and automatically blocking suspicious transactions. Integration with BI tools enables dynamic risk assessment and protects loyalty programmes from losses.
Discover the capabilities of the i360
Manage loyalty schemes, promotions and competitions all in one place. Boost the effectiveness of your campaigns and save time. Find out more and see how i360 can support your business!
