{"id":2766,"date":"2021-08-04T10:09:40","date_gmt":"2021-08-04T08:09:40","guid":{"rendered":"http:\/\/i360.trejka05.pl\/?post_type=faq&#038;p=2766"},"modified":"2022-06-03T14:02:16","modified_gmt":"2022-06-03T12:02:16","slug":"loyalty-scheme-what-types-of-loyalty-schemes-are-there","status":"publish","type":"faq","link":"https:\/\/i360.com.pl\/en\/faq\/program-lojalnosciowy-jakie-sa-rodzaje-programow-lojalnosciowych\/","title":{"rendered":"Loyalty schemes. What types of loyalty schemes are there?"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Loyalty schemes are hugely popular in Poland because they bring tangible benefits to both parties. Businesses can use them to gain loyal, repeat customers, whilst consumers enjoy better prices, promotions and various attractive offers<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Four types of loyalty schemes<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Various types can be distinguished <a href=\"https:\/\/i360.com.pl\/en\/loyalty-schemes\/\">loyalty schemes<\/a>. The schemes currently in place in Poland are divided into four categories:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>discount schemes;<\/li><li>points-based schemes;<\/li><li>multi-partner programmes;<\/li><li>schemes offering a \u2018money-back\u2019 guarantee.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Each of the types listed above is an effective solution, provided it is carefully tailored to the target audience\u2019s profile and thus meets their expectations. Maintaining customer loyalty brings a number of benefits that contribute both to increasing the brand\u2019s profits and to building its credible image, brand recognition and consumer trust.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.marketingbusinessblog.pl\/niewidzialny-program-lojalnosciowy-polemika\/\" target=\"_blank\" aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" class=\"ek-link\">https:\/\/www.marketingbusinessblog.pl\/niewidzialny-program-lojalnosciowy-polemika\/<\/a><\/p>","protected":false},"featured_media":0,"template":"","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":""},"lang":[77],"class_list":["post-2766","faq","type-faq","status-publish","hentry","lang-pl"],"taxonomy_info":{"lang":[{"value":77,"label":"PL"}]},"featured_image_src_large":false,"author_info":[],"comment_info":"","_links":{"self":[{"href":"https:\/\/i360.com.pl\/en\/wp-json\/wp\/v2\/faq\/2766","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/i360.com.pl\/en\/wp-json\/wp\/v2\/faq"}],"about":[{"href":"https:\/\/i360.com.pl\/en\/wp-json\/wp\/v2\/types\/faq"}],"wp:attachment":[{"href":"https:\/\/i360.com.pl\/en\/wp-json\/wp\/v2\/media?parent=2766"}],"wp:term":[{"taxonomy":"lang","embeddable":true,"href":"https:\/\/i360.com.pl\/en\/wp-json\/wp\/v2\/lang?post=2766"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}